I had to take a photo of this bromelia in the store. I found it interesting how the little flowers were appearing between the “petals” of the plant. I have a bromelia at home since more than half a year and have watched its progress carefully. The little flowers appear and remain for some time. A few months later new shoots appear between the leaves. Eventually the red part dries up and so do the flowers. I now have three new stalks with leaves appearing and as the center part dries out completely, it springs open to show some seeds.